India, Mumbai-based snack food startup, Natch, has secured $360K in seed funding, led by Artha Venture Fund and with participation from DSP Family Office. Founded in 2017 by Matthew Taff and Meher Vakil, Natch focuses on natural ingredients, avoiding preservatives and artificial flavors. The funds will be utilized to enhance the company's omnichannel presence, improve distribution, increase marketing efforts, and drive innovation in product development. Natch, currently available in 250 stores nationwide, plans to leverage its established distribution network to enter metropolitan and tier 1 cities, expanding its footprint in the quick commerce sector across India.