Experiential Squared (E2), headquartered in Claremont, California, raised $7 million in funding for MyRacehorse, the racehorse ownership platform. E2, as the parent company of MyRacehorse, aims to expand its business reach with the funds. MyRacehorse, launched in 2018 in Los Angeles, provides an app that enables users to purchase fractional shares of racehorses, allowing them to follow the journey of ownership through updates from trainers, jockeys, and analysts. The platform currently has over fifty thousand active owners and one hundred active horses, with more than one hundred sixty worldwide race victories and earnings exceeding $20 million. While primarily focused on the U.S. and Australia, MyRacehorse has recently expanded to the United Kingdom and Ireland.
Summary: Experiential Squared (E2), based in Claremont, CA, secured $7 million in funding for MyRacehorse, the global racehorse ownership platform. MyRacehorse's app allows users to purchase fractional shares of racehorses and stay updated on their ownership journey. With significant success in races and expansion to the UK and Ireland, MyRacehorse is backed by 1/ST RACING & GAMING, operating premier racetracks and offering advanced technologies in the industry.