U.S. alternative lodging service company WhyHotel has raised $10 million in a Series A funding round.
Highland Capital Partners led the Series A round with participation from Camber Creek, Revolution’s Rise of the Rest Seed Fund, Mendacre, MetaProp and Geolo Capital.
WhyHotel plans to use the funds to inaugurate new pop-up hotels, starting with three locations in Virginia, and to continue extending nationwide in 2019.
The company also intends to hire new positions in technology, brand, sales and human capital.