UK bottling company Coca-Cola European Partners (CCEP), part of Coca-Cola Company, plans to invest over 500 million euros ($567.3 million) to deliver new customer services standards in 2019.
CCEP said that its innovation investment programme, CCEP Ventures, will focus on new technology, supply chain capabilities and coolers across customer experience, logistics and distribution, design and technology, prediction and pricing analytics.
The company will expand its cold drink equipment with about 69,000 more coolers in customers’ outlets in 2019 as part of its ongoing $1.7 billion investment programme.
Last year, CCEP said that its investment programme created $9.8 billion in value for customers, nearly $680.9 million more than 2017.